Canada's biggest beauty awards program is back!
Hold on to your highlighters—the Beauty Awards are back, now with a sparkling new addition: HELLO Canada joins forces with Canada’s original beauty authorities—FASHION, Chatelaine, and Châtelaine. Together, they present the standout beauty products of 2025. Get ready for the most illustrious beauty awards program in Canada, launching in Summer 2025. Consider this your exclusive invitation to participate.
Beauty to the
power of 4
From blushes to brushes, The Beauty Awards will spotlight over 100 top-tier beauty products in six distinct categories: skincare, makeup, hair care, nail care, bath & body, and fragrance. Each winning product will be featured in a special editorial across all media channels of FASHION, Chatelaine, Châtelaine and HELLO Canada, including print, digital platforms, email newsletters, and social media.
Influencing millions of Canadians readers and beauty lovers.
The Beauty Awards is published in print as a special editorial feature within FASHION, Chatelaine, Châtelaine and HELLO Canada. Together, these magazines reach over 3.4M readers per issue.
Source: Vividata Fall 2023 SCC.
*Source: Google Analytics
(fashionmagazine.com, chatelaine.com, fr.chatelaine.com and hellomagazine.com/ca)
A multi-channel execution with
mass reach.
The Beauty Awards is also published digitally across the FASHION, Chatelaine, Châtelaine and HELLO Canada websites, and on thebeautyawards.ca. It’s also promoted to over 150K of our email subscribers!
In the hands of hundreds of beauty influencers
The Beauty Awards are bolstered by a dynamic influencer PR campaign and receive widespread promotion across all social channels of FASHION, Chatelaine, Châtelaine and HELLO Canada, reaching over 4.7 million followers. This includes coverage on popular platforms like TikTok, Instagram, and Facebook. Our exclusive influencer PR campaign has engaged with over 100 prominent Canadian beauty and lifestyle influencers.
And promoted on every social platform that matters.
The Beauty Awards Shine at Cake Mix
The Beauty Awards took centre stage at this year’s FASHION Cake Mix Party, the third annual kickoff to Toronto Pride. Designed by Nivek Remas, the immersive pop-up featured a cloudscape set against a monochromatic peach fuzz backdrop, reflecting the Pantone colour of the year and this year’s Beauty Awards theme. Guests were invited to explore award-winning products from brands like Shark, Clairol, Jean Paul Gaultier, OPI, and VASANTI®, with Toronto-based Creative Myles Sexton hosting the event.
Calling all beauty brands.
SUBMIT YOUR PRODUCTS NOW!
Are your beauty products a cut above the rest? It’s time to put them to the test! Enter our prestigious beauty awards and see if your products stand out in the industry.
Are your beauty products a cut above the rest? It’s time to put them to the test! Enter our prestigious beauty awards and see if your products stand out in the industry.
HOW IT WORKS (IT’S EASY)
- Register Now: Begin by registering your products at our dedicated site: thebeautyawards.awardsplatform.com.
- Provide Details: Complete your submission by providing product information, pricing, purchase links, and the required submission fee, no later than November 8, 2024.
- Send Product Samples: Ensure we receive ten samples of each product you’re entering into the competition by November 15, 2024.
- Expert Evaluation: Our esteemed panel of industry experts and beauty editors will undertake an in-depth, 8-week testing and evaluation period.
- Await the Results: If your products are selected, you’ll be contacted by our team with exciting details in Spring 2025.
- Announcement of Winners: We’ll announce the winners in Summer 2025, celebrating the best in beauty!
And the category is...
BEST SKINCARE
Acne/Blemish Treatment
Chemical Facial Sunscreen
Cleanser for All Skin Types
Cleanser for Combination Skin
Cleanser for Dry Skin
Cleanser for Oily Skin
Cleansing Balm
Cleansing Oil
Exfoliant / Peel
Eye Cream
Eye Mask
Eye Treatment
Face Mask
Facial Oil
Facial Self-Tanner
Facial Sunscreen for Dark Skin
Facial Sunscreen for Dry Skin
Facial Sunscreen for Oily Skin
Facial Sunscreen for Sensitive Skin
Facial Sunscreen for Sport
Lip Balm
Lip Mask
Lip Scrub
Makeup Remover
Mineral Facial Sunscreen
Moisturizer for Acne-Prone Skin
Moisturizer for All Skin Types
Moisturizer for Combination Skin
Moisturizer for Dry Skin
Moisturizer for Fine Lines & Wrinkles
Moisturizer for Oily Skin
Moisturizer for Sensitive Skin
Moisturizer for Uneven Skin Tone & Dark Spots
Night Cream
Overnight Treatment
Serum for Acne & Blemishes
Serum for Dryness
Serum for Fine Lines & Wrinkles
Serum for Oiliness
Serum for Redness
Serum for Sensitive Skin
Serum for Uneven Skin Tone & Dark Spots
Serum for Uneven Texture
Serum for Visible Pores & Blackheads
Skincare Tool
LED Mask
Best New Cleanser of 2025
Best New Lip Care of 2025
Best New Mask of 2025
Best New Moisturizer of 2025
Best New Serum of 2025
Best New Sunscreen of 2025
BEST MAKEUP
Blush
Bronzer
Concealer
Contour
Eye Primer
Eye Shadow
Eyebrow Gel
Eyebrow Pencil
Eyeliner
False Eyelash Glue/Adhesive
False Eyelashes
Full Coverage Foundation
Highlighter
Lash Serum
Light Coverage Foundation
Lip Gloss
Lip Liner
Lip Oil/Stain
Lip Plumper
Lipstick
Liquid Lipstick
Makeup Brush/Applicator
Mascara
Medium Coverage Foundation
Primer
Setting Powder
Setting Spray
Tinted Moisturizer
Best New Eye Makeup of 2025
Best New Face Makeup of 2025
BEST HAIR CARE
At-Home Hair Colour
Blowout Cream
Conditioner for Blonde Hair
Conditioner for Coloured Hair
Conditioner for Curly Hair
Conditioner for Dry Hair
Conditioner for Frizz Control
Conditioner for Oily Hair
Conditioner for Thin Hair
Conditioner for Volume
Curl Styling Product
Curling Tool
Dry Shampoo
Hair Brush
Hair Dryer
Hair Leave-In Treatment
Hair Mask
Hair Oil
Hairspray
Heat Protectant
Scalp Care Product
Shampoo for Blonde Hair
Shampoo for Coloured Hair
Shampoo for Curly Hair
Shampoo for Dry Hair
Shampoo for Frizz Control
Shampoo for Oily Hair
Shampoo for Thin Hair
Shampoo for Volume
Straightener
Straightening/Smoothing Product
Treatment for Thinning Hair
Volume/Texture Styling Product
Best New Conditioner of 2025
Best New Hair Styling Product of 2025
Best New Hair Tools of 2025
Best New Hair Treatment of 2025
Best New Shampoo of 2025
BEST NAIL CARE
Base Coat
Cuticle Product
Nail Polish
Nail Tool
Nail Treatment
Press-On Nails
Top Coat
Best New Nail Product of 2025
BEST BATH & BODY
Bath Bomb
Bath Soak
Beauty Supplement
Body Cream
Body Mist
Body Scrub
Body Self-Tanner
Body Sunscreen
Body Wash
Deodorant/Antiperspirant
Hair Removal Product
Hand Cream
Hand Sanitizer
Hand Soap
Natural Deodorant
Shaving Cream
Best New Bath & Body Product of 2025
BEST FRAGRANCE
Body Mist
Candle
Cologne
Diffuser
Eau de toilette
Perfume
Best New Fragrance of2025
The winner's circle.
Winners of our awards don’t just receive extensive organic coverage and millions of impressions across our print, digital, and social channels; they also gain access to unique media opportunities. This exclusive chance to amplify your product’s visibility leverages its award-winning status, providing an unparalleled platform to elevate your brand in the beauty industry.
UNLOCK MEDIA AMPLIFICATION
- Winner Seal Licensing
- Influencer PR Box
- Giveaway Integration
- Boosted Social Promotion
- Boosted TikTok Promotion
- Email Promotion
- Extended Product Reviews
- Custom Content
Ready, set, glow!
HURRY, SUBMISSIONS CLOSE NOVEMBER 8, 2024
Have a question? Email us at [email protected]
FAQ
Rules & regulations
- Products can be submitted for consideration into multiple award designations, but will only be eligible to win a maximum of one award designation.
- Winning products need to be available for sale in the Canadian market prior to the launch of the program.
- A single brand will only be eligible to win a maximum of two award designations in a single category.
- All participating brands must complete their submissions by November 8, 2024 and deliver their ten sample products by November 15, 2024 to be eligible to participate.
- Submission fees are non-refundable.
Only products vying for the 'Best New' award must have been released between May 1, 2024, and April 30, 2025. Other award categories accept products released at any time.
Promote your award in any way you choose - the possibilities are limitless! Winners also gain access to exclusive marketing opportunities to amplify their award's impact.
Yes, you can ship immediately. We need to receive ten samples of each product by November 15, 2024. Ship to:
SJC
ATTN: Tobiasz (The Beauty Awards)
3 & 15 Benton Rd
Toronto ON, M6M 3G2
Winners are featured in a special Beauty Awards editorial in FASHION, Chatelaine, Châtelaine and HELLO Canada both in print and digital, launching Summer 2023. Winning products will also be highlighted on thebeautyawards.ca.
Yes, unreleased products are eligible. They must be available for sale in the Canadian market by April 30, 2024, and you'll need to provide ten product samples.
You may enter the same product in multiple categories, but it can only win one designation. Each entry into a different category must be submitted separately.
The fee to submit a product is $650 CAD per award designation submission.
Samples are distributed among beauty editors and industry experts for evaluation. Additional samples are used for photography and promotion if your product wins.
The fee ensures your product is thoroughly tested and evaluated amidst the high volume of entries. It supports the integrity and operational costs of the awards program, guaranteeing a fair and credible competition.
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